With Ecosystems’ Collaborative Value Assessment (CVA), you'll centralize and standardize your value conversations, empowering your Sales and Customer Success teams to engage customers on the incredible value your solution brings.
The CVA empowers your Sales team to engage customers on the value your solution provides, rather than just its capabilities. It also dynamically compiles value conversations tailored to each opportunity. Leverage attributes such as customer industry, business challenges, and the role of the budget owner (e.g., CRO, CIO, CFO) to create personalized, impactful discussions.
With CVA's self-service content authoring, you can import spreadsheets and publish new value models on the same day. Say goodbye to long turnaround times and hello to quick, efficient value content creation.
The CVA delivers executive-ready reports in Microsoft Office, Google Workspace, and PDF formats. Present your value propositions in polished, professional documents that impress your prospects.
The CVA's cloud-based collaboration ensures that your customers co-own the creation of value. Work together seamlessly, gather feedback, and align your value messages to build stronger relationships.
The CVA goes beyond quantified value by incorporating qualitative content such as business objectives, challenges, and proof points. Provide a comprehensive view of the value your solution brings to your customers.
The CVA effortlessly pivots from pre-sale "value promise" to post-sale value realization. Turn your customer's value journey into a digital record shared by both Sales and Customer Success. Seamlessly integrate the CVA with your Customer Success Management (CSM) platform. Your success managers will inherit all pre-sale conversations, ensuring a smooth handover and continued alignment with customer needs.
Establish value maps with the CVA to associate solution and capability utilization with quantified business value. Understand how your solution impacts your customers' key metrics and demonstrate it's worth.
The CVA's API framework allows for the automated collection of external data, including telemetry data on product utilization. Gain valuable insights to optimize your offering and drive customer success.
The CVA's benchmarking capabilities track the improvement of business KPIs across all clients. Leverage industry "proof points" to showcase the value delivered by your solution.
Embed value realization dashboards within your native Go-To-Market (GTM) offering. Provide your customers with transparent visibility into the value they're gaining from your solution.
When you lead with value, the conversation is about value, instead of features and functions. Our research has shown that, when CVAs are utilized, there is a:
Say goodbye to spreadsheets and one-off sales presentations. With CVA, you can communicate value in a centralized and standardized way, ensuring consistency across your organization.
Scale your customer value conversations without scaling headcount. The CVA empowers your team to have impactful value discussions at scale, driving more opportunities and revenue.
Eliminate the need for discounting and win more deals by effectively communicating quantified value. The CVA equips your team with the tools to articulate the true worth of your solution to prospects.
Gain access and sponsorship at the C-Suite level with the CVA. Elevate your conversations and demonstrate the strategic impact your solution can have on their business.
Support growth and renewal conversations with customer-endorsed views of value delivered. The CVA provides the infrastructure to align efforts across Sales, Customer Success, and Product, ensuring consistent messaging and driving customer satisfaction.
Sales, Customer Success, and Product all recognize the importance of customer value, and with the CVA, you'll finally have the infrastructure to align your efforts and maximize the potential of value realization.