ViViEN™

2.0

Revolutionizing GTM with AI-Driven Value Alignment

Part AI agent and part architecture, ViViEN™ —your Virtual Value Engineer— acts as a shared system of record where providers and customers define, quantify, and track the business outcomes that measure partnership success. By centralizing these insights, ViViEN™ continuously learns from a proprietary library of customer results, becoming a powerful and evolving source of GTM intelligence.

Join the ViViEN™ Innovation Lab Today

Not everyone knows how to lead outcome-based customer conversations—ViViEN™ levels the playing field with built-in intelligence and guided workflows.

Powered by Customer Conversations

ViViEN™ runs directly within the CRM, pulling data in real time from the enterprise value platform (e.g., Collaborative Value Assessments), call transcripts, and validated external research around the customer’s industry, challenges, and objectives.

AI-Guided Research and Personalization

ViViEN™ provides GTM teams with best-practice content (e.g., email templates, ‘first meeting’ decks) for each customer, ensuring they can initiate customer conversation with high-quality, relevant insights.

Dynamic Collaboration with Customers

Unlike static documents, ViViEN™ creates collaborative digital workspaces where you and your customers can engage in real-time discussions about value. ViViEN™ captures customer feedback, making the conversation and its outcomes trackable and memorialized.

Precise Outcome-Driven Value Quantification

ViViEN™ is powered by intelligent value quantification, identifying key outcomes and supporting them with accurate, defensible data. It integrates external sources like industry benchmarks and corporate financials to substantiate your value proposition.

Post-Sale Value Tracking

ViViEN™ strengthens the post-purchase relationship by capturing pre-sales expectations and tracking actual business outcomes. It provides clear visibility into value realization and proactively identifies significant gaps between projected and actual impact, enabling timely course correction.

Ongoing Learning and Improvement

ViViEN™ learns from successful deals and integrates feedback from customer conversations to continuously improve the content, recommendations, and insights. This evolving intelligence becomes a unique proprietary asset for organizations, as it provides an internal library of “voice of the customer” feedback that no competitor can access.

Join the ViViEN™ Innovation Lab Today

ViViEN™ brings data-driven precision to every forecast.

Coach with Clarity

ViViEN™ assigns an Effectiveness Score to every business case, offering sales leaders an objective lens into deal quality and forecast confidence that integrates with existing sales forecasting tools. The score evaluates collaboration, timing, quantified value, and discovery depth— turning what used to be a “gut feel” into measurable indicators of deal health.

“We finally have an empirical way to track value execution—and it’s changing the way we manage the pipeline.”
- CRO of leading SaaS company

Not all AI is created equal—ViViEN™ is purpose-built for customer value.

ViViEN™

AI

Living workspace, shaped by customer input
Context-aware content, tailored to each opportunity
Built-in best practices for every seller
Learns and evolves with real customer conversations
Embedded in CRM
Value as a shared journey from discovery to renewal
Enterprise-grade security with safeguards for sensitive data
Conventional AI
Static documents
One-size-fits-all prompts
No seller consistency
No customer feedback loop
Disconnected from seller workflow
Value as a final output
Limited safeguards for enterprise data security

ViViEN™

AI

Conventional AI
Living workspace, shaped by customer input
Static documents
Context-aware content, tailored to each opportunity
One-size-fits-all prompts
Built-in best practices for every seller
No seller consistency
Learns and evolves with real customer conversations
No customer feedback loop
Embedded in CRM
Disconnected from seller workflow
Value as a shared journey from discovery to renewal
Value as a final output
Enterprise-grade security with safeguards for sensitive data
Limited safeguards for enterprise data security

Benefits for Sales Representatives, Sales Managers, Customer Success, and Customers

For Sales Representatives

For Sales Representatives

ViViEN™ 2.0 empowers sellers with intelligent, research-backed insights to craft the most relevant conversations with customers. By automating the process of research and value quantification, ViViEN™ reduces the complexity of selling and ensures consistent, high-quality engagements.

For Sales Managers & Leadership

For Sales Managers & Leadership

Managers gain full visibility into the sales process, ensuring alignment with business outcomes at every stage. ViViEN™’s AI-driven approach standardizes sales practices, providing managers with predictive signals of engagement to optimize performance across the team and identify accounts at risk.

For Customer Success

For Customer Success

Customer Success Managers benefit from a real-time, AI-driven view into what matters most to each customer—before, during, and after the sale. With a collaborative workspace for precise tracking of expected and realized outcomes, CSMs can proactively manage relationships, reinforce value at every touchpoint, and drive renewals and expansions with confidence.

For Customers

For Customers

Customers benefit from a more personalized and collaborative experience, where their specific challenges and objectives are recognized, researched, and addressed by GTM teams. The platform helps customers clearly understand the measurable business value they will gain by investing in the seller’s solution, leading to better alignment and stronger business outcomes.

Benefits for Sales Representatives, Sales Managers, Customer Success, and Customers

For Sales Representatives

ViViEN™ 2.0 empowers sellers with intelligent, research-backed insights to craft the most relevant conversations with customers. By automating the process of research and value quantification, ViViEN™ reduces the complexity of selling and ensures consistent, high-quality engagements.

For Sales Managers & Leadership

Managers gain full visibility into the sales process, ensuring alignment with business outcomes at every stage. ViViEN™’s AI-driven approach standardizes sales practices, providing managers with predictive signals of engagement to optimize performance across the team and identify accounts at risk.

For Customer Success

Customer Success Managers benefit from a real-time, AI-driven view into what matters most to each customer—before, during, and after the sale. With a collaborative workspace for precise tracking of expected and realized outcomes, CSMs can proactively manage relationships, reinforce value at every touchpoint, and drive renewals and expansions with confidence.

For Customers

Customers benefit from a more personalized and collaborative experience, where their specific challenges and objectives are recognized, researched, and addressed by GTM teams. The platform helps customers clearly understand the measurable business value they will gain by investing in the seller’s solution, leading to better alignment and stronger business outcomes.

Join the ViViEN™ Movement

Join Our Exclusive Innovation Labs